Definition:
Interactive Voice Response (IVR) is a technology that allows customers to interact with a computerized system through voice or keypad inputs.
Key Elements:
Self-Service Options: Enables customers to obtain information or perform tasks without agent assistance.
Menu Navigation: Guides users through available options using voice prompts.
Efficiency: Reduces the need for live agents, allowing them to focus on more complex inquiries.
Why IVR Matters:
IVR systems improve operational efficiency by handling routine inquiries and directing customers to the appropriate resources.