Users as of 2024
Better CTR when
compared to SMS
is the average user engagement
time on an RCS message.
Engagement Rate
higher conversion rates
Use RCS to deliver tailored loan or credit card offers with interactive repayment simulations. Customers can explore options, calculate EMIs, and apply instantly.
Send booking confirmations and enable customers to view trip details, integrate with calendars, and modify bookings seamlessly—all through RCS.
Ensure patients never miss a dose with automated medication reminders. Provide refill links and dosage instructions for a seamless healthcare experience.
Notify customers of upcoming vehicle service requirements. Let them schedule an appointment instantly via RCS messages
Share high-quality multimedia property details directly to prospects. Include inquiry options and instant callbacks, speeding up the sales cycle.
Notify students of upcoming classes with engaging messages. Include quick join links to virtual classrooms, ensuring maximum participation and zero friction.
Seamlessly integrate with our robust, developer-friendly RCS API for unmatched performance.
Launch interactive RCS campaigns effortlessly with our intuitive platform.
Efficiently handle high volumes of traffic with support.
Gain actionable insights with a powerful dashboard designed for smarter decisions.
Dive into our FAQ section for more information
Unlike SMS, which is limited to 160-character text messages, RCS supports multimedia content such as images, videos, carousels, and suggested actions. These features deliver a more interactive user experience, which is only comparable to WhatsApp's rich media capabilities
RCS can have a fallback to SMS or WhatsApp. When an RCS message cannot be delivered to due device compatibility issues, you can choose to fallback to SMS or WhatsApp. This ensures businesses can still communicate with their customers even if RCS is not supported on their devices or networks. Connect with us today to know more!
RCS is an open messaging protocol integrated directly into native messaging apps, offering seamless communication on Android and iOS devices, while WhatsApp is a closed platform that requires the app to be installed. RCS supports multimedia, branding, and analytics.
RCS effectively combines the reliability of SMS with the richness of WhatsApp, making it a powerful tool for businesses looking to enhance engagement without compromising reach or budget.
RCS is primarily available on Android devices but has recently expanded to iPhones (starting with iOS 18). However, RCS's full feature set is still predominantly available on Android due to its integration into the native messaging app
You can access RCS through the default messaging app on supported Android devices. Simply ensure your carrier supports RCS and that your messaging app is updated. On iPhones, RCS can be accessed if the device supports iOS 18 or later
RCS is supported by most recent Android devices, including those from Samsung, Google, OnePlus, and Xiaomi. It is also now available on iPhones with iOS 18 or later, although full feature availability depends on the carrier
You can check if your handset supports RCS by opening the messaging app and verifying if features like read receipts, typing indicators, and rich media options are available. Additionally, your carrier must support RCS.
Yes, adopting RBM (Rich Business Messaging) offers added benefits over OTT apps. RBM supports enhanced brand visibility with verified sender IDs, direct interaction via native messaging apps, and higher engagement due to its multimedia features, providing better customer trust and analytics
Yes, existing live agent systems can integrate with RCS. Many platforms that support RCS allow seamless integration with CRM tools and live chat systems to enhance customer support via messaging
RCS messaging is more secure than SMS, offering features like end-to-end encryption (for some carriers) and sender verification. However, it does not offer the same level of security as WhatsApp's full end-to-end encryption. Brands should ensure they are following best practices for data protection and user privacy