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AI and Automation

AI conversations that resolve, learn, and scale

Intelligent AI agents automate conversations, execute workflows, and continuously improve quality and outcomes across every touchpoint.

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25B+Interactions a year, trusted by the leading brands.

AI products built for real world outcomes

A modular AI stack designed for intent-driven action, factual accuracy, compliance, and continuous learning.

  • Intelligent Voice Agents
  • Intelligent Chat Agents
  • Conversation Intelligence (CQA)
  • MCP Server (Model Context Protocol)
  • Bot Designer

Voice automation built for natural conversations at enterprise scale.

  • Uses domain-tuned ASR and expressive TTS with noise resilience
  • Handles interruptions, turn-taking, and multi-turn conversations reliably
  • Completes in-call actions by integrating directly with backend systems

Result:

Achieved 50% call pickup rates with sub-3 second response times, with Lower AHT and 60% call containment.

Voice automation built for natural conversations at enterprise scale.

  • Uses domain-tuned ASR and expressive TTS with noise resilience
  • Handles interruptions, turn-taking, and multi-turn conversations reliably
  • Completes in-call actions by integrating directly with backend systems

Result:

Achieved 50% call pickup rates with sub-3 second response times, with Lower AHT and 60% call containment.

Context-aware chat agents that resolve queries and execute actions.

  • Maintains multi-turn, multi-channel memory with real-time sentiment detection
  • Automates tasks by triggering workflows and updating systems through secure APIs
  • Delivers consistent, low-latency responses even during peak traffic and high concurrency

Result:

Faster resolutions, higher CSAT, and fewer conversations escalated to human agents.

Always-on intelligence for quality, compliance, and performance.

  • Audit 100% of conversations across voice and chat, no sampling required
  • Detect sentiment shifts, compliance risks, and performance gaps in real time
  • Power coaching, alerts, and optimization workflows using live interaction data

Result:

Delivered 90%+ KPI accuracy across 50+ metrics, accelerating coaching, strengthening compliance, and improving CX.

The layer that controls how AI understands context and acts in production.

  • Manages prompts, tools, and contextual signals across models and channels
  • Applies guardrails, fallback logic, and policy controls in real time
  • Tracks model behavior, accuracy, latency, and cost at runtime

Result:

Predictable, auditable AI behavior with consistent control across models and use cases.

Design, test, and govern conversational workflows without heavy engineering effort.

  • Build and manage flows using a visual editor with versioning and safe rollback
  • Enforce access control, audit trails, and conversation rules by default
  • Use prebuilt connectors, SDKs, and APIs to integrate with enterprise systems

Result:

Launch complex bots faster, reduce deployment risk, and keep workflows compliant as business needs evolve.

Accuracy, governance, and control

The CX layer your CFO and CIO will both sign-off on, with measurable business impact, enterprise-grade security, and 100% conversation auditing in a single platform.

  • Engineered for enterprise-scale operations

    • Unify voice and chat automation on shared infrastructure
    • Handle high interaction volumes without latency or experience trade-offs
    • Audit 100% of conversations for quality, sentiment, and risk
    • Ensure security, observability, and operational control by default

  • Designed to drive measurable business impact

    • Increase lead conversion, CSAT, and first-call resolution
    • Reduce AHT by understanding intent, not keywords
    • Execute actions by triggering workflows and updating systems
    • Perform consistently during peak demand without degradation

  • Accurate, compliant, and continuously improving

    • Ground responses in verified knowledge using RAG and domain-tuned models
    • Apply human validation where accountability matters most
    • Maintain audit-ready logs with automated compliance enforcement
    • Learn from live interactions through observability and coaching loops

Built for accuracy. Engineered for intelligence

With Exotel, AI conversations are predictable, reliable, and enterprise-ready

99%+

Intent accuracy across enterprise-scale conversations

Natural, context-aware conversations that feel human, not scripted

Enterprise-grade security, governance, and compliance by design

Bring your own LLMs with full control and deployment flexibility

4 Billion+

Conversations successfully handled by AI bots

Real-time AI responses with consistently low latency at scale

Always-on architecture with intelligent failover and resilience

Proven outcomes. Real impact.

JSW MG Motor India Supercharges Service

At JSW MG Motor India, our commitment to delivering exceptional customer experiences drives every decision we make. When we identified the need to streamline our customer communications, we sought a partner who shared our vision for service excellence. Through our collaboration with Exotel, we've transformed our customer service operations. The centralized system has empowered our 400+ agents to deliver consistent, high-quality service across all touchpoints. We're proud to see a 22% increase in customer satisfaction. The unique virtual numbers for each dealership have reinforced our brand identity while eliminating customer confusion. This transformation has strengthened JSW MG Motor's position as a customer-centric automotive brand, enabling us to focus on what we do best - delivering exceptional experiences to our customers.

Kapil Bajaj

Head - Digital Transformation and Analytics

JSW MG Motor India Pvt Ltd

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