Dr. Batra's

Advancing Healthcare Communications: Dr. Batra's Journey with Ameyo by Exotel

Client Testimonial

Using Truecaller's brand identity solutions provided by Ameyo by Exotel, we were able to increase our overall connect rate by 7-8%.

Bidwan Barpanda

AGM- Digital Marketing, Dr. Batra's

Dr. Batra's

About Dr. Batra's

Dr. Batra's is amongst World's largest homeopathic chain of clinics dedicated to the practice of classical homeopathy and conducting continuous medical education for the in-house doctors. They are committed to offering the best of quality treatment and have set up international standards in homeopathic practice. The chain has grown from just a single clinic in Mumbai to over 200 clinics globally, with 400 doctors & having over 1.5 million patients treated so far.

Challenges

Establishing a consistent and authentic brand identity.

Differentiating from a multitude of unverified communications.

Enhancing the rate of successful call connections.

Lack of tools to analyze and address the root causes of customer spamming.

Dr. Batra's Homeopathy faced challenges in establishing a consistent and authentic brand identity, differentiating from unverified communications, and enhancing successful call connections. Additionally, they grappled with the lack of tools to analyze and address the root causes of customer spamming.

Solutions

Truecaller's verified brand identity solution by Ameyo by Exotel

Brand management and protection

Spam management

Comprehensive monitoring and tracking dashboards

Truecaller's verified brand identity solution significantly enhanced Dr. Batra's brand management and protection, offering robust spam management. Alongside this, the implementation of comprehensive monitoring and tracking dashboards provided an in-depth view of their communication strategy's effectiveness.

Results

Seamless Session Continuity even with Internet Issues

Reduced cost per agent per transaction

Proactive Communication via accessible SMS