Customer Story
Frontier Utilities slashes operational costs through intelligent automation
After Exotel




Before Exotel




Client Testimonial
In addition to an immediate reduction in recurring costs, we were able to increase the productivity of our call center by utilizing Ameyo's advanced capabilities and we benefit from its robust scalable platform. Ameyo replaced a leading contact center solution at Frontier Utilities. From day one we could see the benefits of its robust platform through a 35% recurring cost reduction. Since its deployment, our productivity of outreach programs has improved by over 25%. Now that's the impact.

Suresh Guddanti
CIO
Frontier Utilities

About Frontier Utilities
Founded in 2008, Frontier Utilities is a leading retail electric provider serving deregulated Texas markets. Dedicated to providing honest and innovative electricity solutions, they offer flexible pricing plans and outstanding customer support to residential and business customers. Their commitment to budget-conscious consumers and eco-friendly energy options has established them as a trusted provider in the competitive Texas energy market.
Powering Through Market Pressures
In the highly competitive Texas energy market, Frontier Utilities faced mounting pressure to enhance customer retention while keeping operational costs in check. Their existing infrastructure created critical challenges that threatened both customer satisfaction and business growth.
Challenges
Rising Customer Attrition
Increasing churn rates threatened long-term revenue stability as customers switched to competitors. Without real-time insights and proactive engagement tools, retaining customers became an uphill battle that strained resources.
Resource-Intensive Query Handling
Agents spent the majority of their time handling repetitive, low-complexity queries that could be automated. This inefficient allocation of human resources drove up operational costs while limiting agents' capacity to address high-value interactions.
Inflexible Technology Infrastructure
Legacy systems could not scale with evolving business needs or integrate easily with modern tools. The rigid architecture blocked rapid deployment of new features, hampering Frontier Utilities' ability to adapt to shifting market demands.
The Solution
Centralized Customer Intelligence Hub
A unified platform consolidated all customer interaction data, giving agents instant access to complete customer history. This 360-degree view enabled personalized, context-aware conversations that improved first-call resolution and drove retention.
Advanced Self-Service Automation
Intelligent IVR and automated workflows resolved routine queries without agent involvement. Customers could self-serve account inquiries, billing updates, and service requests around the clock, significantly reducing inbound call volumes and turnaround times.
Intelligent Outreach Optimization
Automated outbound campaigns leveraged predictive dialing and smart scheduling to maximize agent connect rates. Targeted messaging and optimized call timing boosted outreach productivity by 25% while reducing wasted effort on unreachable contacts.
Operational Excellence
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50% Reduction in TAT
Turnaround time

30% Cost Reduction
Operational costs

25% Productivity Boost
Outreach programs
Enhanced Scalability
Flexible scaling capability adjusting to business requirements
Transformation from recurring cost model to CAPEX structure
Seamless integration with existing business applications
Metrics That Matter
Customer Experience Enhancement
Automated self-service options and faster agent response times have significantly improved customer satisfaction and reduced effort.
Agent Empowerment
By eliminating routine query handling, agents can focus on complex customer needs, increasing job satisfaction and effectiveness.
Business Agility
The flexible platform enables rapid adaptation to market changes and new business requirements without additional infrastructure investment.
Ready to Transform Your Customer Experience?
Join Frontier Utilities and hundreds of other leading energy companies who have revolutionized their customer communication with Ameyo by Exotel's platform.
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