Interactive SMS for your business

Interactive SMS for your business

Seek response from your customers without being intrusive.


What is Interactive SMS?

An Interactive SMS prompts customers to take action by clicking on the embedded short links in the SMS. The SMS can have multiple links, and each link will be recorded as a unique event. Every click can be tracked, which can help with real-time decision making.

What can my business use Interactive SMS for?


Feedback & Surveys

Seek immediate feedback about the customer’s experience with your business by adding links in the SMS to gauge their satisfaction levels

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Scheduling deliveries and appointments

Customers can pick a convenient time slot for their appointments or deliveries by following the most fitting link


Rescheduling deliveries and appointments

Send an SMS with different links for different time slots before reattempting a missed delivery


Authorization from the customer

Banks can send an SMS to customers to authorise or decline a charge when they notice unusual account activity.

Benefits of using Interactive SMS


Customer engagement

Encourages interaction from the customer as they do not bear any costs and all they have to do is click on the links

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Guaranteed response

Ensure guaranteed response by adding a direct link to the page you want the customer to visit


Conversational marketing

Target customers with tailor made promotions based on their actions on the link in the SMS


Non intrusive

Unlike calls, SMS is not an invasion of customer privacy

Exhaustive guide on 2 factor authentication

From SMS OTP, to OTP over call, to email OTP, to no OTP at all! We show how 2FA evolved over time.

The Exotel advantage

Why Exotel is considered as the most reliable cloud communications company in India and Southeast Asia


Superior quality

Best success rates, voice quality and reduced latency


Scale at ease

Grow at will, expand without worrying about infrastructure


Superior reliability

Best in class uptimes of 99.94% including operator uptimes


Best support

24×7 customer support via phone, email and Twitter


Simple to implement

Sign up and get started in less than 30 minutes, integrate easily using our REST APIs


Extensive reporting

Easy to understand, detailed reports sent every day

Asia’s most innovative companies use Exotel

Chirag Patel

Exotel's API documentation and implementation process is extremely simple and easy to follow. There were no hassles in setting it up. We use other cloud telephony platforms as well but Exotel gets a big thumbs-up from us for their ease of use.

Engineering Manager, 1mg

Shashank ND

We have worked across cloud telephony players and with other vendors, but the fact is Exotel is dependable.

Co-Founder & CEO, Practo

Prateek Jain

The number masking feature has been a very worthy addition to making our customer experience even better.

Former Associate Director - Driver Experience, Olacabs

Kumar Vinod

We used to use a traditional PBX system before. But that doesn’t have the capabilities of Exotel’s IVR system. So, we decided to use Exotel for our IVR cancellation system.

Senior Manager - Operations, redBus


Exotel's automated calls have helped in increasing our service levels and reducing our costs since there is no need for any manual intervention.

Senior Manager - Operations and Strategy

Praveen Kumar

Exotel's APIs are very clearly defined. Our tech team could integrate them in no time. It’s easy to incorporate into any product.

Assistant Vice President, Quikr Services

Ranjana DK

An excellent, user friendly and cost effective platform. Automations make it very easy for the caller and receiver to interact efficiently. We are truly glad to have moved to Exotel.

Sales and Marketing Manager, T0rq03 Sports & Adventures

Satish Chugh

Very supportive and understanding staff who have lived up to every expectation, and at times exceeded them too.

Senior Manager- Last Mile Design, Ekart


Know how Interactive SMS can help your business. Set up a call.


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