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<\/div>\n

(This post was last updated on January 2022.)<\/em><\/div>\n
When offices were locked down last year, the benefits of cloud telephony came to light – small businesses and large enterprises alike started moving to cloud telephony to enable remote work.<\/p>\n
However, that’s not the only benefit that cloud telephony offers. In this blog post, we will discuss what cloud telephony is, how it works, and 8 benefits of cloud telephony that go beyond enabling remote work. We’ll wrap this up with a closer look at how small businesses & enterprises use cloud telephony + some examples of how businesses across industries use cloud telephony to grow.<\/p>\n
Feel free to jump directly to any of the following sections:<\/span><\/p>\n
\n
What is cloud telephony & how does it work?<\/a><\/li>\n
8 Benefits of cloud telephony in 2022<\/a><\/li>\n
Cloud telephony for Small Businesses<\/a><\/li>\n
Cloud telephony for Enterprises<\/a><\/li>\n
Examples of how various industries use cloud telephony<\/span><\/a><\/li>\n
Stay competitive in the post-pandemic world with Exotel<\/span><\/a><\/li>\n<\/ul>\n
What is cloud telephony & how does it work?<\/strong><\/h2>\nCloud telephony<\/span><\/a> is the technology that moves your business phone system to the cloud. Without the burden of building and managing the infrastructure, cloud telephony offers scalable and reliable communication services for businesses of all types and sizes.<\/span><\/p>\n
Nearly the same way that regular business telephones work, except that your calls are routed through the internet. When you use a cloud telephony service:<\/span><\/p>\n
\n
You get a <\/span>virtual number<\/span><\/a><\/li>\n
You can receive incoming calls or make outgoing calls from this number<\/span><\/li>\n
When you receive\/make a call, it is routed through the internet, in the form of <\/span>VoIP<\/span><\/a><\/li>\n<\/ul>\n
8 benefits of cloud telephony that go beyond remote work<\/strong><\/h2>\n
1. Cloud telephony is better than on-prem PBX systems<\/span><\/strong><\/h3>\n
$\"#1$ <\/span><\/p>\n
a) Quick to install, easy to use<\/strong><\/span><\/h4>\n
Unlike a PBX system that comes with a tangle of wires, telephones, switches and routers, cloud telephony needs only an internet connection. You can use your existing landline or mobile devices to make calls. Set up takes less than an hour, where EPABX systems would take days. <\/span><\/p>\n
b) No infrastructure required<\/strong><\/h4>\n
Exotel maintains the cloud servers and takes responsibility for uninterrupted service. So, you spend less time running the infrastructure and more time using it.<\/p>\n
c) Seamless integration with existing software<\/strong><\/h4>\nIf your teams are used to working from the dashboards within an existing CRM or ERP software, Exotel’s cloud telephony solution can simply be integrated into it using APIs. We also have custom integrations<\/a> with popular helpdesk and CRM tools like Freshdesk,<\/a> Zoho<\/a>, and more. This way, an employee can also ‘click to call<\/a>’ customers directly from the application, without dialling their number each time.<\/p>\n
d) Simple ways to make instant changes<\/strong><\/h4>\n
You can make changes like adding or removing agents instantly, reflecting changes on-the-go, with no downtime.<\/p>\n
2. Cloud telephony offers enterprise-grade communication for all teams<\/span><\/strong><\/h3>\n
$\"Enterprise-grade$ <\/span><\/p>\n
A significant part of work in various industries is done by field staff. Today, most field staff use their own mobile phones to make calls. Some of them maintain two mobile devices to separate work from personal calls. While this is not only inefficient, it is also unsecured and undocumented.<\/p>\n
With cloud telephony, everyone in your organisation who needs to interact with customers can have access to the technology they need: Field sales agents, logistics and delivery personnel, pop-up shops and promotions teams, events teams etc. These calls too can be tracked, monitored and recorded with cloud telephony.<\/p>\n
3. It goes beyond just calls<\/span><\/strong><\/h3>\n
$\"More$ <\/span><\/p>\n
Cloud telephony can support marketing initiatives beyond calls. Exotel lets you set up missed call campaigns<\/a> and SMS mareting<\/a>, which have proved to be popular engagement tools in India. It also supports paid advertising with channel or campaign-specific virtual numbers, which you can use to measure performance.<\/span><\/p>\n

Examples of how various industries use cloud telephony<\/h2>\n