{"id":433520,"date":"2022-02-22T11:40:39","date_gmt":"2022-02-22T11:40:39","guid":{"rendered":"https:\/\/exotel.com\/id\/?post_type=blog&p=433520"},"modified":"2024-05-03T03:53:33","modified_gmt":"2024-05-03T03:53:33","slug":"sms-otp-verification-for-business","status":"publish","type":"blog","link":"https:\/\/exotel.com\/id\/en\/blog\/sms-otp-verification-for-business\/","title":{"rendered":"SMS OTP Verification: Protect Yourself & Your Customers"},"content":{"rendered":"\n

Two-factor authentication (2FA) has become the norm, not just for financial transactions but across various verification\/authorisation needs. For instance, if you try to log in to your Amazon account from an unrecognised device, you might need to re-authenticate yourself using SMS OTP verification. This is true of email, social media accounts, e-wallets, streaming platforms etc. as well.<\/span><\/p>\n

This form of user verification is an important way of preventing fraud and protecting customers from misuse\/abuse of their information. During present times, when hacking of online applications and theft of confidential information like passwords and PINs are happening every day, <\/span>2FA adds another layer of security<\/span>. In India, the most common form of 2FA is SMS OTP verification. <\/span><\/p>\n

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What is SMS OTP verification?<\/h3>\n

OTP or One Time Password is a temporary authentication code sent via SMS to a user’s registered mobile number. When a user logs in to an app or makes a transaction online, the system will automatically generate and send an OTP. Only when the user enters the right OTP within a stipulated time frame will they be allowed to login\/transact. This prevents unauthorised use or fraudulent transactions before they occur.<\/span><\/p>\n

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Who uses SMS OTP verification?<\/h3>\n

Typically, OTPs are associated with the banking and financial services sector. Before any transaction, OTPs are used as a means of user verification. But that is not the only use for OTPs, though. Some of the other uses are:<\/span><\/p>\n

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