Call Campaign Software | Trigger Calls to Customers at Scale

Call Campaigns

Automate Personalized Call Campaigns, at Scale

Eliminate repetitive calling and drive higher response rates with call blasts scheduled using highly flexible APIs and dashboard. Easy, effective, and insightful to use.



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What are call campaigns?


Call campaigns are automated calls scheduled in advance to target certain audiences. Keep customers informed of ongoing sales campaigns, order delivery rescheduling, cautionary security information, or nudge them with payment reminders. Use our solution through APIs or our dashboard UI to record a message, upload a list of contacts and schedule campaigns. Boost performance through real-time campaign visibility, tailor your targeting on the go and hit your sales goals faster.

Get More Out of Your Call Campaigns


Automate repetitive calls

With a few clicks, replace calls for payment reminders or announcements with targeted call campaigns. Exotel promises call delivery rates of 99.7% for inbound and outbound calls.


Better Customer Responses

Multiple retry options to improve customer pick up rates. Campaign targeting allows for customised messaging and placing calls during customer-preferred timeslots.


Evaluate Performance Better

Analyze and monitor performance with campaign-level data reports. Customise and download them for better management visibility.


Scale without limits

Reach up to 5 lakh contacts with a single campaign. Include multiple persona-based lists for campaigns based on your business requirements.


Highly customisable

Access universal controls through our dashboard or an API (beta) integration. Run static or dynamic versions of campaign variations, like a call centre campaign


Better Customer Experience

Drive personalisation through real-time visibility into every campaign. Prioritise well-performing campaigns and reconfigure less-performing ones.

Anuj Sharma

Project Manager, Nykaa

Kumar Vinod

Senior Manager - Operations, redBus

Mayank Dhawan

Assistant Vice President at GoMechanic

How Call Campaign solution works


Upload a voice recording and a list of contacts

Upload them from your campaign dashboard page and schedule when it is best to call your customers.


The campaign runs and reports are generated

Call capacity is calculated and allotted for calls to go out according to schedule. Auto-generated reports show the number of placed and retried calls, responses received, and more. 


Assess responses from the users

Observe how users are reacting to different campaigns and make changes over time.

Use Call Campaigns Software For:



Schedule a call blast whenever you have an upcoming sale, new product launch, or a security update for your customers.


Survey & feedback campaigns

Drive better responses through bulk calls that outrank response rates via email or SMS. Get feedback on customers’ recent experiences with support or sales.


Reminder campaigns

Remind your customers of their upcoming payments, appointments, or reservations. Do this with no limits to the number of concurrent calls that can be placed.


Education & training

Educate your target audience about your product or a new feature without any extra effort to get the message to your customers (or even prospects).


Delivery scheduling & rescheduling

Become operationally efficient by knowing customers availability to receive COD orders, hand over returned products, or reschedule delivery agent visits.


First level filtering for job seeking candidates

Trigger automated calls & automate early candidate filtering. Share Round 1 questions based on positions they’ve applied for with IVR inputs to record responses.

Learn how you can trigger Call Campaigns using our APIs


What is the maximum number of contacts can I target per campaign?

You can target upto 5 lakh contacts per campaign


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Can I trigger the calls using an API?

Yes, we have a dedicated API to trigger call campaigns. You can know more about it here.


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How can I track the success of my call campaign?

You can download the complete report with the status of each call on the dashboard. This will help you understand the impact of your call campaigns.


Try it yourself for free

What if the user doesn’t pick up my call?

We know that it’s unlikely that everyone on your list will pick the call at a given time. To ensure nobody is missed you can set a retry logic. So if the call isn’t picked, another call is triggered after some time.


Contact us to learn more



What is the cost associated with Call Campaigns?

The cost is completely based on usage. You don’t need to pay anything extra for call campaigns. Contact sales to know more about pricing.


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The Exotel Advantage

Why Exotel is considered as the most reliable enterprise cloud communications company in India and Southeast Asia.


Superior Quality

Best success rates, voice quality and reduced latency


Scale at Ease

Grow at will, expand without worrying about infrastructure


Superior Reliability

Best in class uptimes of 99.94% including operator uptimes


Best Support

24×7 customer support via phone, email and Twitter


Simple to implement

Sign up and get started in less than 30 minutes, integrate easily using our REST APIs


Extensive Reporting

Easy to understand, detailed reports sent every day

Shashank ND

We have worked across cloud telephony players and with other vendors, but the fact is Exotel is dependable.

Co-Founder & CEO, Practo

Sudhanshu Raheja

In terms of delivery rates, we have been able to push it up from about 84% to 92%

Head of Mobile, GOJEK

Shirish Subramanian

Great product, great team, and we’d love to see you scale crazy heights.

Head - Sourcing & Operations, Fabelio


Exotel's automated calls have helped in increasing our service levels and reducing our costs since there is no need for any manual intervention.

Senior Manager - Operations and Strategy

Try Exotel

Sign-Up to get free Call & SMS credits

Find out how Exotel can work for you. Set up a call.

We take away some of the biggest pain points of traditional systems like EPABX.