Promote customer trust via Verified SMS in partnership with Google
67% of consumers prefer texting with a business than email or phone call (Source: Zipwhip) Sam manages his own insurance company named Umbrella Insurance. A few days back, he noticed that a smaller player in the market was trying to impersonate them and send spam...
SMS Verification Number: What it is, How it Works and How You Can Use it for Your Business
In 2021, Indian customers made over 44 billion digital payments, a 3x growth in just three years. (Source: Statistica) Across e-commerce, digital products, vaccination, online delivery, ticket booking, OTT usage, etc., customers have millions of digital interactions every single day. Parallel to this growth is...
Why Choose SMS: 37 Stats To Show You The Impact of SMS Marketing On Your Business
SMS to customers: To send or not to send?  This is one of the most common problems for marketing, customer service and operations leaders. Their decisions are often clouded by doubt, myths and fears around SMS marketing, its effectiveness, spam, compliance etc.  This blog post...
An 11-Point Checklist You Need Before You Send an SMS
"SMS remains an effective yet underutilised mobile tactic among marketing leaders," says Charles Golvin, Senior Director Analyst at Gartner. Despite its massive reach and high open rates, 61% of mobile marketers don’t use SMS for marketing campaigns (Source: Gartner). 'Even those who do, fail to utilise...
7 Ways to Use SMS Automation to Grow Your Business
Long gone are the days when you had to manually identify the target group within your database, upload their contact details in batches and send out messages hoping it would be delivered right. Today, SMS automation enables you to send hyper-personalised messages to specific audience...
27 FREE SMS Templates for Businesses
As an enterprise sending hundreds of SMSes each month, writing them can be both time consuming and overwhelming. In this blog post, we bring help. Based on our experience working with some of the largest enterprises across industries, we’ve curated free SMS templates that work....
Bulk SMS API: How It Works & How to Get Started
SMS remains the most commonly used communication tool for businesses — be it for marketing, sending instant OTPs, automating regular reminders etc. — because they are reliable, easy-to-use and cost-effective. Gartner finds that SMS open rates and response rates are as high as 98% and...
SMS Campaign Software 101 – A Brief Guide for Businesses
SMSes not only have 98% open and read rates but are also read within the first 90 seconds of the delivery. Clearly, SMS is a valuable communication channel for businesses and one of the most common uses of SMS is to run campaigns. (Source: CTIA...
13 SMS Message Reminder Templates & Examples for 2022 (appointments, payment & more)
(This post was last updated on January 2022.)   It’s easy to forget the little things you scheduled through the week in your planner, unless you set reminders for them. From healthcare to banking to recruitment -- message reminders can be easily leveraged as a...
5 Ways an SMS Campaign Can Benefit Your Business Outreach (and 4 Things You Shouldn’t Do)
The text message is 26 years old today. According to a report, the worldwide SMS traffic is growing at 8.3 trillion annually! SMS is a direct and instant channel, with 90% of incoming messages being read in three minutes. SMS campaign (also called SMS marketing) is...

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