“I miss visiting the branch of Axis Bank to interact with the folks I know over there for years,” said Shivakumar Ganesan’s mother, when the pandemic locked down the country early last year. Shivakumar is our CEO, also fondly called Shivku. His mom continues, “Still,...
How Indian Financial Institutions are Transforming Their Customer Engagement Practices
The shift in personalising customer communication in the BFSI industry and trends to look out for in the future
When it comes to personalisation, a study by PWC’s digital service group shows that 94% of senior-level executives believe delivering personalisation is critical or important to reaching out to customers. In this age, almost every industry has adopted personalisation in its communication approach with customers....
The Customer Communication Playbook (Pandemic Version): 5 Lessons from Leading Indian Financial Enterprises
The past decade has accelerated change at an unprecedented pace across leading financial firms. Undoubtedly, the fintech and digital payments revolution has advanced the future of the entire industry into a reality today. But this century’s biggest event, the COVID pandemic, has picked holes in...
Season 2 of JumpStart is Here – Actionable Tips To Transform your Sales Operations
We are back with Jumpstart Season 2! After a fantastic response to Season 1, we are back with 3 short and insightful sessions to help you scale by transforming your sales operations. Mark your calendars. The sessions drop on March 3rd, 2021. Sign up for...
Are Contact Centers Killing Customer Engagement?
Ever dreaded reaching out to a contact center (aka call center), even if you really needed their help? We’ve been there too and have often ended up waiting for a support rep to answer our call for several minutes. But the predicament doesn’t end there….
Improve customer experience with marketing automation
An average buyer’s journey today has changed drastically from what it was a few years ago. Thanks to the internet and of course changing consumer expectations, a lead finishes almost 60% of his buying journey before getting in touch with your sales rep for the…
[Webinar] 7 Customer Engagement Strategies to Improve Retention
A couple of months ago, our then Chief Evangelist, Nikhil Kumar, conducted a Webinar in collaboration with Leadsquared. Through his talk, Nikhil shared the different customer engagement strategies that helped him improve customer retention. He touched upon 7 different engagement strategies he swears by and even…
+91-8088919888
+1-(718) 354-8866
+61-2-8073-0559
+62-215-098-4960
+60-3-2771-2799
+65-6951-5460
+66-2-4915099